Subsidizing Information and Political Agenda Setting through Digital Media
Keywords:
Information, Political Agenda Setting, Digital MediaAbstract
The present study is conducted to understand information subsidizing and political agenda-setting through digital media. The transformation from traditional to digital media has given birth to new ways of political activities and information subsidizing. The study is based on the literature review in which the existing studies are reviewed to extract the narratives and the core findings for generalization. The study found that digital media has changed political activism, and the political agenda is set through the new subsided information. The study has also found that digital media is the newly developed modality of political communication, providing a form of political engagement and efficacy. Young people raise questions about political movements and raise concerns about making them standardized. The study also found that Facebook is an excellent source of information spreading compared to other platforms, as a large number of people are engaged with it. On the other hand, the official statements are also delivered through X (Twitter), considering the platform as concise and confined. The role of blogs is also significant, but it is less used. At the same time, the study also found that false information is very evident on social media, so correct information thrashing is the challenge of post-media truth.
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